Sergey Brin and Larry Page utilized LEGO bricks to create storage compartments for the 10 4 GB hard drives that were necessary to test the PageRank algorithm when the search engine was just a grad school project So much has changed for Google and other search engines since ten. Right now, Google search engine rankings are of the utmost importance as SEO tools gauging the effectiveness of internet marketing. Of the billion searches performed online every month, about 75 percent are done by online users who never continue past the first page of Google results. Thus, if your web page does not come up organically on page 1, you are not going to get much traffic to your site.
Also, 70 to 80 percent of online users completely ignore sponsored ads online in favor of clicking on the organic results they searched for. Therefore, paid advertising just is not amongst the effective SEO tools for increasing search engine rankings. On Google, the PPC click through model is responsible for conversion rates that are 25 percent lower than those of equivalent organic click through models. In laymans terms, you cannot just throw money in the air and expect to see increased web site traffic.
These days, content is king when it comes to Search Engine Optimization, and an organic click through rate is the best metric when it comes to analyzing the extent of customer engagement online. SEO news sites report that this is why Search Engine Optimization is central to the success of all companies with an online presence. What actually does pay off in regards to increasing Google rankings is a well thought out SEO marketing plan in which content plays a major role. Content is amongst the most important SEO tools.
Right now, content based SEO tools are of paramount importance to online marketing success. The content portion of your SEO marketing is a necessary element to upping those all important search engine rankings. Private label SEO tools can allow for exciting, punchy, and informative content creation for your small business. These SEO tools can jack up the online visibility of your business. Strong content based SEO tools will exponentially increase your Google rankings. More importantly, SEO tools used appropriately will enrich the user experience of your customers.
The first binary tweet ever produced by Google happened on February 26th, 2009. The tweet stated “I am feeling lucky” in binary code. Do you want to feel lucky? You can when you choose to partner with an SEO marketing firm that understands your goals and meets them vis a vis SEO tools.