These days, it does not really matter what kind of website you run, there is going to be quite a few just like you. It can be difficult to get people to notice your website on the best of days, let alone when you have so much competition. One of the best things that you can do to help people find your site is through the use of online marketing and search engine optimization. Here are a few facts and statistics that you should be aware of before you look to hire anyone to help you.
1. As many as three quarters of Internet search engine users never scroll past the first page of search results. Generally speaking, they find what they are looking for, or as close as they are willing to settle for, and never click to page two. This is one of the reasons that putting in the work on your search engine rankings and getting higher up on a google results page is so important.
2.Inbound leads, such as those that are provided through the use of search engine optimization, cost around 60 percent lower than outbound leads such as cold calling.
3. Over half, 58 percent to be exact, of consumers start researching a product or service by using a search engine, much higher than those who visit company websites is about 24 percent or inquire via social media platforms.
4. Did you know that organic click through generates 25 percent higher conversion rates than equivalent Pay Per Click click through has the ability to? One of the best things that you can do to improve your rankings is through the use of the best online marketing.
5. Nearly half, 48 percent to be exact, of mobile device users say that they look up product reviews, or seek out promotions using that device. Making sure that your website works well and quickly on whatever device someone happens to be using when they access your site.